2020 Sustainability Report |A decade for us to transform | 163 Public awareness Since Aqualia began its activity as an operator for the end-to-end water cycle in 12 municipalities in the department of Córdoba, in northern Colombia, the company has been developing a specific Social Responsibility plan for the area. Due to the expansion of the pandemic, the company used virtual channels to raise awareness amongst the population. During these months there have been a total of 68 talks regarding the end-to-end water cycle,as well as 45 workshops on efficient use and saving of water, as well as social and environmental aspects based on the SDGs, with special emphasis on SDG 6 (Clean water and sanitation). Video With regard to this, throughout 2020 Aqualia once #NoLoTires - Gloves, masks again launched the #Nolotires (#Don'tthrowitaway) and sanitary towels never go down the toilet campaign in collaboration with different institutions, with the aim of making the population aware of those smallactions that can have a severe negative impact on the water cycle. On this occasion, the campaign focussed especially on those objects that should not be flushed down the toilet because their elimination makes On 22 March, World Water Day, Aqualia invited people the work of the sanitation network more difficult. to reflect on the strength and resilience of the urban water supply and sanitation services, which were Since the pandemic began, there has been a significant profoundly affected by the pandemic.Despite the increase in the number of gloves, masks, and sanitary seriousness of the sanitary emergency, which paralysed towels that reach the sewer after being flushed down daily activity around the world,urban water services the toilet rather than deposited in the corresponding generally continued to be provided normally and helped rubbish container. To avoid this, Aqualia provided to prevent the situation from being worse.This was information through images and videos on the correct a key factor in its work in these crucial moments and way to dispose of these and other polluting waste. the central axis of Aqualia's appearances in the media.